Note: The last three spaces pictured in this post were staged in collaboration with Julie Goad of Epiphany Design Studio.
You've heard of soul readers, right? And how they can see past politeness and pretension and cut right to the heart of the matter? Or what about how a truly great hairdresser will be able to see your cowlick for what it is, instruct you to put away that photo of that movie star whose hair you're pining for, and work instead with the hair you have? Well, that's basically what home staging is like.
It's like soul-reading for interiors; it's like a frank and fastidious hair stylist for the home. It's the most honest--and most flattering--interpretation of a space. And sometimes it's exactly what is needed to coax someone (read: potential buyer) into falling in love with a house. It's an art, a fantasy--and one of our favorite creative pursuits.
The staging work we do for our Nashville clients is usually a bit of a team effort in that it draws on both D. Luxe Home (our Marathon Village brick and mortar, from which we can pull furniture, artwork, and decorative items, including one-of-a-kind and specialty light fixtures) and Bynum Residential Design from which we derive our expertise on paint color and lighting selection.
Simply put, we absolutely love staging Nashville's homes and luxury condominiums. This is something we do for clients prior to big events like home tours or other special occasions when a space really needs to sparkle. And of course we stage homes prior to hitting the market so that they can be seen in the best light.
We usually end up staging the homes we've designed prior to selling them because it helps us to sell them but also because, selfishly, we get the best photos of our finished spaces this way. Once we've put all that effort into the design and build, it's very gratifying to take a house full circle and get to decorate it exactly the way we envisioned all along. This is the case in the photos shown throughout this post.
Staging is sort of a fantasy. More often than not, no one will ever really sleep in the bed you made or have a dinner party around the dining table that you positioned just so. But if we can help people--potential buyers usually--envision these sort of pleasant scenarios, then we've done what we were supposed to.
More than just fluffing pillows and arranging furniture, staging can include updating lighting in the home or even updating paint colors. We don’t really get into changing tile and those kind of things, but we can do quick surface things. Since we are all the time working through months-long building and renovation processes with our Bynum Design clients, we especially enjoy the instant gratification of staging.
Do you live in Nashville and need to have your home or condo staged to sell? We specialize in creating gorgeous spaces that make the very best of what a home has to offer.
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